Club Med Debuts in South Africa: Now!PR supports the brand with a press trip to discover the new Resort

On the occasion of the opening of Club Med South Africa Beach & Safari, the brand’s first resort in South Africa, Now!PR supported Club Med in organizing a press trip to offer five journalists from some of Italy’s leading lifestyle and mainstream media outlets an exclusive preview of the experience.

The media representatives had the opportunity to discover the Resort’s true highlight: the combination of two distinct sides of the country, with a beachfront property overlooking the ocean, ideal for enjoying the sea and relaxation, and an inland property serving as a starting point for exploring the Big Five of the savannah.
For Now!PR, this was an opportunity to support Club Med in launching a new destination for the brand, creating a tailor-made experience for media outlets that reach an audience that is attentive and always looking for new inspiration.