€100 million over the next five years to strengthen its presence in Italy and make the country one of its strategic markets for European growth. This is the major new investment announced by Mollie, one of Europe’s leading financial services providers.
Now!PR supported the announcement through a media relations campaign targeting Italy’s leading financial, business, fintech and technology media, working to highlight not only the scale of the investment, but also Mollie’s growth strategy and Italy’s role in its European development.
To further support the company’s positioning, Now!PR also organised an exclusive interview with Mollie CEO Koen Köppen for la Repubblica Affari & Finanza, providing an opportunity to explore the group’s strategy in the country. The interview focused on the €100 million investment, the expansion of the Milan hub, Mollie’s growth plans and the future development of its offering for Italian businesses.
