Now!PR organized for Nothing an evening dedicated to the brand’s Italian community, hosted at Fabbrica del Vapore in Milan. An event designed for the most passionate fans, which offered the opportunity to discover up close the latest product releases, Phone (4a), Phone (4a) Pro and Headphone (a), launched in March during the international event in London.
The evening placed direct experience with the devices at its core, with an area dedicated to product testing and moments of open discussion with the Nothing team, and in particular with David Sanmartin Garcia, Co-founder of the brand, with whom participants were able to share impressions, curiosities and questions. To complete the evening, a more informal dimension made of music, drinks and conviviality, to close the night in a spirit of sharing.
The team followed the project from the very early stages, taking care of location scouting, setup management and coordination of photo and video shooting, ensuring a production curated in every detail.
