The fifteenth edition of the Salone del Risparmio, the leading event for the world of asset management and financial advisory, concluded successfully. From 15 to 17 April 2025, Allianz MiCo – Milano Congressi welcomed over 15,000 in-person visitors and more than 6,000 streaming connections, confirming the event’s steady growth and its role as a European platform for dialogue among industry operators, institutions and citizens.
For the second consecutive year, Now!PR handled the management of media relations and the coordination of communication activities with the press, contributing to the visibility of key industry players, partners and the many initiatives that animated the three-day Milan event. The 2025 edition, entitled “The future of savings. Patient capital, progress and longevity”, featured more than 100 conferences, workshops and talks dedicated to the sector’s major topics: the evolution of investment models, the challenges of longevity and the role of capital in supporting growth and innovation.
Now!PR managed relationships with leading economic, financial and general news outlets, coordinating interviews, in-depth features and the distribution of digital content to strengthen the event’s media presence.
